Creating Liontrust's Sustainable funds brand strategy

Sustainable Investments are now mainstream

There is growing demand for sustainable investing.  This demand is being driven by the fact that the economy of the future will be cleaner, safer and healthier and is coming from an increasing number of people who care about how they make their money as well as how much money they make.  Adlabs has been working with Liontrust for more than 6 years and as part of our work with the marketing team, we created the successful branded literature and advertising collateral (online and offline) across all their sustainable funds.  Some examples of this work can be seen below.